How to Create a Public Board for Your SaaS

A public board gives your SaaS users visibility into what you're building. Instead of "contact us for feature requests," you offer a transparent view of issues and progress. Here's how to create a public board that builds trust and gathers input.

Why Public Boards Matter for SaaS

Public boards reduce support load, build trust, and surface real demand. Users see that you listen, and you get structured feedback instead of scattered emails. For SaaS teams using Linear, a public board keeps everything in one workflow.

What to Include

A good public board shows:

• Active issues and their status
• Community voting so users can prioritize
• A way for users to submit new requests
• Updates when issues move forward

Choose which issues to display—you might show a subset of projects or filter by label. Keep it focused so users aren't overwhelmed.

Brand Your Board

Your public board should feel like your product. Use custom themes, colors, fonts, and your logo. Choose a branded URL slug so users see your company name in the address bar. Tools like OpenIssue offer full theme customization and branded board URLs.

Connect to Linear

If you already use Linear, connect your public board directly. Issues stay in Linear; the board is a read-only (or submission-enabled) view for users. Real-time sync means changes in Linear appear on the board immediately.

Share With Users

Link the board from your app, docs, or marketing site. Add a QR code for events or packaging. Email notifications keep subscribers updated when issues change.